A “member enrollment” challenge in group employee benefits that is far deep-rooted than was thought to be, and how a “next-gen” solution can fix it.
Why member enrollment is an area of concern! Member enrollment is a crucial business function in healthcare and insurance group benefits and is directly associated with customer experience. It influences the experiences of all major external personas in the following way: Eligible employees start receiving coverage protection only when successfully enrolled in the carrier’s system Employers depend on the successful completion of the enrollment process for determining premium installments and accounting Plan administrators get paid only when the enrollment process is complete Brokers receive commission only on successful completion of the enrollment process as the way to determine employee participation...
